The Challenges
Generate high-quality leads with genuine service requirements by leveraging an interest-based platform, all within a limited budget, for a newly established brand.
Our Approach
A campaign centered on addressing a specific problem faced by the brand’s Ideal Customer Personas (ICP). This approach demanded a deep understanding of both the audience and the product to establish a seamless connection between them. Guided by our principle of experimentation and exploration, we tested various creatives, including design and messaging variations, and scaled the top-performing ads to drive impactful growth.
Outcomes
Achieved an ROI exceeding 48X with a limited ad budget, generating over 150 high-quality, sales-qualified leads in just 30 days.
