Reviving Escape Room: Overcoming Business Losses During the COVID-19 Pandemic
35% growth in customer engagement via online promotions
30% increase in footfall
25% boost in revenue
About Client
Lock N Escape is a gaming and entertainment company based in Banjara Hills, Hyderabad. Known for its immersive escape room experiences, the company faced significant financial challenges during the COVID-19 pandemic, with high rent costs and a complete halt in operations. Unable to proceed with their business, they experienced substantial losses. Lock N Escape partnered with us to develop and implement a marketing strategy to help recover from these losses, re-engage customers, and rebuild their presence in the entertainment industry post-pandemic.

The Challenges

Lock N Escape, a gaming and entertainment company based in Hyderabad’s Banjara Hills, faced major financial strain during the COVID-19 pandemic. With high rent and an abrupt halt in operations, the company was unable to generate revenue and suffered huge losses. They needed a marketing strategy to revitalize their business, attract customers back, and overcome the financial challenges caused by the pandemic.

Our Approach

We supported Lock N Escape in the production and launch of online games, adapting their entertainment model for the digital space. To drive ticket sales for these games, we developed a comprehensive online marketing strategy, utilizing Meta and Google Ads to reach a wider audience. By running targeted ad campaigns, we successfully promoted the online games, enabling users to purchase tickets directly through online platforms. This approach helped the client maintain customer engagement and generate revenue during a challenging period.

Outcomes

Our marketing strategy resulted in widespread ticket sales across India, reaching a broad audience through online channels. The targeted campaigns on Meta and Google led to a significant increase in ticket sales, allowing Lock N Escape to generate substantial revenue through their online games. This success helped the client regain momentum and rebuild their business during a challenging time.

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